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Our work
IN/LAB runs various projects aiming to understand pain points among current news outsiders, and explore possible solutions to meet them. Our work premiers co-creation and seeks to bring forward voices currently underrepresented in the media.

News Perspectives
IN/LAB has conducted a study exploring how different generations perceive and interact with diverse perspectives in the news. Below, we...

Trust Sprint
This fall, we invited a group of ambitious young individuals to participate in a co-creation process exploring the future of trust in...


Summer Sprint
This summer, we invited young student talents from F1RST for a co-creation process to tackle challenges with a focus on trust in media....

Futures Forum
This spring, the IN/LAB Futures Forum brought together young adults and journalists from Aftonbladet, Svenska Dagbladet and Omni to...

The Beyond Project
Beyond is a three-part project stemming from our research on media trust and consumption in socio-economically disadvantaged areas in...

News Changemaker Program
In the News Changemaker Program, IN/LAB collaborated with a group of young people from outer city Stockholm to turn lived pain points...

News as Music
Together with Aftonbladet, we turned one of the ideas from our News Changemaker Program into a testable prototype where news was shared...

Järvaveckan Resarch x IN/LAB: Media Trust and Consumption in Multicultural Areas
In collaboration with Järvaveckan Research and Novus Group International we conducted two comprehensive studies exploring media trust and...

News 2030: Summer Design Sprint
This summer, we invited young tech enthusiast for a co-creation process to prototype news futures that meet current challenges. What if...

Futures of Climate News
In this project, we have explored a wide range of perspectives on climate news reporting to better understand how the media may...

Behind the News: Media Literacy for Gen Z
In April 2023 we launched a TikTok initiative called @bakomnyheterna ("Behind the News") – content designed for young people by young...
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